Establish Yourself in Japanese Marketplace with Amazon

Japan, the leading technology and economy giant has the fourth-largest e-commerce in the world. Amazon has registered thousands of sellers here, and there is no doubt why most people are willing to establish their Amazon marketplace in Japan. It is a developed country with a GDP four times bigger than the global average. It is massive.

Even after facing so many tragedies, Japan stands strong and recovers on itself. We can see that it is a robust economy and has a lot of potential for Indian sellers. Indian exports to Japan were calculated at $4.8 billion as of 2019. And most of the buyers use Amazon, which is the top-tier shopping destination for all.

Research has depicted that over 71 percent of the Japanese population buys online. This is nothing but a positive sign for buyers to begin marketing and selling their products on Amazon. Although the Japanese market is deemed to be one with various barriers, it has unique policies for all countries for trade.

To establish your Amazon marketplace in Japan, you must be the first thorough with the Japanese e-commerce market. Following are some points that will help you in this case.

One-third of online transactions happen only on three platforms.

We can say that the entire population in Japan shops from either Rakuten, Amazon, or Yahoo. And Amazon has over 646 million visits and a sale of $163 billion. It is a significant driver of people’s interest in establishing their export business in Japan. These sites are an easier way to enter the Japanese market than the conventional ways. They also have a low risk associated.

The cross-border shopping rates are one of the lowest.

It is a lesser-known fact that only 10 percent of Japanese customers shop overseas, so the cross-border fares are low. The competition is also less, and your chances of growth are much higher. And with your Amazon marketplace in Japan, it will be easier to grab the opportunities.

Japanese consumers look for loyalty.

Transparency and trust matter a lot to the consumers in Japan. They only purchase products for which they have enough information beforehand. If your website product listings do not have clear descriptions about the products, they are likely not to sell. Also, the Japanese consumer market is very loyal to the website too.

Automation is essential to enter smoothly into the market.

If you plan to create your different websites, list your products, and sell via those platforms, you choose the lengthy process. It will be time-consuming and tricky, to begin with. So, it is better to select platforms like the Amazon marketplace in Japan so that you do not have to wait for long.

Japan is absolutely a treasure for exporters who are already in the business or are starting their journey. So, if you are also one of those aspirants, you can start with the Amazon platform to create your marketplace.